This episode of the Bengal Business Radio Show features Interim Dean Dr. Alex Bolinger in conversation with Presley Arrowood, Director of Marketing and Communications and MBA student at Idaho State University’s College of Business. The discussion centers on the art and impact of authentic storytelling as a tool to inspire emotion, build identity, and connect students, alumni, and donors to the college. Presley shares insights into creating the Business Bulletin, the importance of student-driven narratives, and innovative campaigns, such as a runway fashion show during professional development week and the playful “Stay Alive” disco-themed Bengal Giving Day outreach. The conversation also highlights ISU’s upcoming 125th anniversary, the evolution of campus history, and the key role alumni stories play in motivating future graduates. The episode concludes with a call to alumni for personal stories and reflections on campus life, underlining the College of Business’s commitment to both professional excellence and spirited community engagement.
Storytelling and Community: Bengal Business with Presley Arrowood
