John Ney and Dr. Haley Hardman

John Ney is the Executive Director of the Walter P. Brown Center for Sales Excellence in the ISU College of Business. He is also an Assistant Marketing Professor and the Director of Professional Development for the College of Business (COB) at Idaho State University. John teaches in the Marketing department and loves it! Prior to ISU he served as the Senior Manager of Customer Operations and Marketing for the start-up cell phone company Syringa Wireless LLC, from 2007 – 2012. Syringa Wireless grew to approximately 15,000 customers and 22 retail stores during that time. Our unique selling point was providing world class customer service! John has extensive experience in marketing and management, having been Vice President of Customer Operations at Project Mutual telephone (PMT) in Rupert, Burley and Twin Falls, Idaho. Prior to that, he worked for GTE/Verizon for eight years in Everett WA, Dallas TX, and St. Louis MO, where he held progressive positions of responsibility and finished with Verizon as the Manager of Customer Quality in the Customer Contact Division. John also does private consulting work in the areas of marketing, management & customer service. John has a Bachelor of Science degree in Marketing from the University of Idaho and a Master’s degree from Gonzaga University. John is a 3rd generation Idahoan and lives in Pocatello.

Dr. Haley Hardman - Before pursuing her Ph.D., Haley worked in contrasting retail environments. She experienced the fast-paced setting of Kleinfeld Bridal in New York City (popularized by TLC's Say Yes to the Dress) and the more leisurely setting of a small boutique in Mississippi. Her interest in the relational aspect of marketing motivates her research. She particularly enjoys the psychology behind effective relationship building and hopes to garner a deeper understanding of the role it plays in retail strategy and branding. Haley collaborates with prominent brands, such as Anthropologie, Free People, Urban Outfitters, Zox, and Barnes & Noble among others. She also enjoys teaching and strives to create a fun learning environment.